KAWAWA

KAWAWA拉面馆品牌形象升级 | Brand strategy positioning&Brand image building

JINGYICase → KAWAWA

KAWAWA

Project background

Rebranding for KAWAWA RAMEN.

KAWAWA RAMEN is a ramen restaurant in Vancouver. It is located in both GuildforoTown Centre in Surrey and Metropolis at Metrotown that serve Japanese ramen dishes, rice Dons, and Japanesealcohol. The goal of this rebrand is to create a fresh look and delivery new messages for the brand since it isnot aware compare to other popular competitive ramen restaurants in Vancouver due to its lack of marketingstrategies. 

Services

Project team

Project Leader:Vicky

Chief Designer:Vicky

Project members:Jackie Chao


Project achievements

Throughout this proposal, the rebrand will involve stationery design, advertisement design, advertisementdesian, website desian, and mobile app desian mostly focusing on digital marketing to help the company grow.

Application display

Customer information

Client

KAWAWA拉面馆品牌形象升级

Service

Corporate and Brand image building

Time

2022.8